FranchiseeKing.com

CureFit To Invest 25 Crore In Delhi NCR Health-technology start-up CureFit will invest about Rs 25cr to expand its operations to Delhi-NCR and set up 30 'Cult' premium fitness centres by December 2018, along with meditation facilities and health kitchens in the region. Founded in 2016 by Myntra co-founder Mukesh Bansal and former Flipkart executive Ankit Nagori, CureFit operates in Bangalore. Ankit Nagori founder of curefit said “While there are a number of players in the fitness category, our aim is to help people adopt a healthy lifestyle. We have a holistic approach, it's about the body, mind as well as what one eats. We have launched three products - Cult, Eat.fit and Mind.fit that address these areas. In Bangalore, it already has about 25,000 paying customers. We want to adopt the same approach in Delhi-NCR. We will set up five Cult centres this year and add 25 more by December next year, taking the total to 30 centres. We will also have five kitchen...

Nutricane Plans To Open 10K Outlets in India Food and beverages start up Nutricane Beverages is aiming to have a presence at nearly 10,000 retail outlets in India with its patented processed sugarcane beverage. The company, which last week started rolling out its range of products, is planning to be present in states, including NCR, Haryana, Punjab, Uttarakhand and Rajasthan in the first phase. It aims to have 3 per cent market share in the beverages segment in India by the next three years. Nutricane Beverages co-founder Sachin Goel said “A lot of R&D was done to make this product. Besides, regular consumer trials were undertaken over a period of years and the response has been overwhelming. We aim to have 3 per cent market by 2020. The product will be present at all modern trade as also other retail outlets, hotels and restaurants. The target is to be present in about 10,000 retail touch points in one year through 400 distributors.”

Mobiefit Bags $1.3 Million Fund from NB Ventures Mobiefit recently raised a pre Series A funding of $1.35 Million (Rs 8.85 Crore) led by NB Ventures of Dubai with co-investment from MediAssist. NB Ventures is a $50+ million Dubai-based fund, whose recent Indian investments include Participation in $7 million Series A for diet and nutrition company HealthifyMe.  MediAssist is India’s leading healthcare data management company which processes the insurance claims of over 25 million Indians and provides wellness services to over 5,500 companies. This investment follows Mobiefit’s seed round of about $1 million, which was led by MediAssist and included prominent angels Siddharth Parekh (founder of private equity firm Paragon Partners) and Mahesh Murthy of SeedFund.

Lotte Confectionery Acquires Havmor Ice Cream Brand Home-grown ice-cream brand Havmor announced its acquisition by Lotte Confectionery for Rs 1020 cr. Promoters of Havmor Ice Cream Ltd. (HIL) have agreed to a 100% acquisition by Lotte Confectionery. Lotte Confectionery has decided to acquire 100% of shares of HIL during its Board of Directors meeting held on November 23. Post-acquisition of Havmor, Lotte Confectionery will start its ice cream business in the Indian market that boasts a population of approximately 1.3 billion customers. The Share Purchase Agreement has been executed in the afternoon of November 23. LOTTE Confectionery plans to expand its market power from the northwest region to all across India with this entry into the Indian ice-cream market. HIL was founded in 1944 and is headquartered in Ahmedabad, Gujarat. Havmor boasts a unique product portfolio with a significant parlor network operating across 14 states in India. The company manu...

Fitness Chain Talwalkars Partners Mickey Mehta Fitness chain Talwalkars today entered into a strategic partnership with holistic health expert Mickey Mehta. Talwalkars has a national footprint of over 220 fitness centres, while Mehta has 15 wellness centres across the city. This partnership will leverage Talwalkars' infrastructure to promote Mehta's wellness offerings and intellectual property and also help expand the footprint of Mehta's brand. Mehta's wellness offerings and branded IPs include wellness foods, nutraceuticals, and fitness/sports merchandise among others. Talwalkars managing director and chief executive Prashant Talwalkar said “We want to create more value through wellness foods, nutraceuticals, merchandise, digital Mickey and Mickey's IPs and services via the Talwalkars network.  This partnership with Talwalkars will give me a national platform and is a first step in building a global brand footprint.”