VLCC Acquires On-Demand Beauty Service Provider


VLCC Acquires On-Demand Beauty Service Provider


Homegrown beauty and wellness company VLCC has acquired on-demand beauty service provider VanityCube. This is the second acquisition by the Delhi-based company this month. It also acquired WellScience Health in April 2017.

Delhi-based VanityCube operates as a B2B & B2C on demand beauty services platform. While the B2C model caters only to women and provides basic services like facial, waxing, makeup, hair whereas the B2B model includes tying up with the corporates.

VLCC claims to have over 4,000 employees, including professionals such as doctors, nutritionists, physiotherapists, and cosmetologists.


It has a presence in over 300 locations across 121 cities and 16 countries with direct company-managed operations in India, Sri Lanka, Bangladesh, Nepal, Malaysia, Singapore, UAE, Oman, Bahrain, Qatar, and Kuwait as per company’s LinkedIn page.


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