British Skin And Cosmetic Company 'The Body Shop' To Set-Up Bio Bridge

British Skin And Cosmetic Company 'The Body Shop'
To Set-Up Bio Bridge


A British cosmetics and skin care company, along with its brand ambassador Jacqueline Fernandez, has announced its bio-bridge project in India. The British company, The Body Shop, announced its latest CSR initiative for the Indian market, of commencing its Bio-Bridge project in Garo Hills, Meghalaya, India. This Bio-Bridge will protect the habitat for some of the world's most threatened species by planting one square metre of habitat against every transaction at the brand in India.

Jacqueline Fernandez said, "The Bio-bridge perfectly demonstrates how The Body Shop is committed to making a positive long-term impact in the community where it operates. It's very encouraging to see a beauty brand taking a lead in wildlife conservation and community development. I extend my full support towards the Bio Bridges Project and I am delighted to be associated with such a socially responsible brand."


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